About Backlit Fitness

Here at Backlit Fitness, we are dedicated to helping athletes push past their limitations by becoming strong, both mentally and physically. Our brand is inspired by the world of strongman; a largely underrated sport that brings together strength, athletics, and teamwork into a unique and awe-inspiring display.

No matter what you lift, we've got the gear to help you take it to the next level. From everyday essentials to competition-ready gear, every Backlit product is designed to make you look better, feel better and perform better.

We believe there is strength in togetherness, Backlit Fitness surrounds itself with a community built by people on a similar path toward bettering themselves. Work Harder, Live Better.